Wired Cable Growth

With consumers spending over $87 billion on cable services, demand for quality programming is on the rise.  To keep up with consumers demands, Cable continues to invest billions into its programming. As Wired Cable remains the dominant delivery system, these homes tend to be more upscale and spend more on products and services.  Additionally, Cable viewing levels in wired cable homes soar to new heights across all dayparts.

Links below contain multiple slides.

Wired Cable Penetration
Wired Cable HH v. Broadcast Only v. ADS
Viewing Levels in Wired Cable HH

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