Week 23 of the 2007/08 Season (2/25- 3/02/08)

*Live+SD viewing estimates.

Primetime:

In its 23rd week of the 07/08 Season, Ad-Supported Cable captured 56.7% of total TV viewing - outpacing the Broadcast Seven by 20.3 share points. Ad-Supported Cable's viewership grew 2,570,000 homes from year ago to 39.1 million.

As Cable continues to deliver top notch programming and puts consumers in control by offering them a range of flexible options to serve their entertainment and information needs, there is no question that Cable will continue to flourish.


Download Primetime Spreadsheet


Download Primetime PowerPoint

Total Day:

Ad-Supported Cable delivered 22.6 million homes in its twenty-third week of 07/08 Season on a Total Day basis - generating a 27.0 spread with Broadcasts' Big Four.


Download Total Day Spreadsheet


Download Total Day PowerPoint

Source: Nielsen Galaxy.

sitemap xml