Trying to understand what is going on in the ever changing world of Advanced Television? This section will help clear up and answer the questions. From a basic understanding of the market to forecasts and newsletters all downloadable for your use.

The Digital Transition
How did Wired Cable, Satellite and Broadcast Only homes fare in the Digital Transition?  Wired Cable performed the best by picking up over 1.5 million homes.  This document recaps how many homes were affected by the digital transition, where those homes went and how TV viewing has been impacted to date.

DVR Primer
Need to get up to speed on the DVR basics? This document provides an informational overview of DVR users and demonstrates the effects of time-shifting on TV viewing.

The Four Truths About DVR Usage
Do you wonder how time-shifting has affected TV viewing? This presentation explains in four easy points the truth about DVR usage and its effect on Cable viewing.

Interactive Television Primer
Basic knowledge and insights into the market, including,  ITV definitions, marketplace updates, growth projections, common terms and usage and creative unit examples & descriptors

Magna Global On Demand Quarterly
Generated by IPG's buying and forecasting groups, this document is considered to be one of the top industry resources in the fields of On Demand.  Published quarterly, this document offers a wealth of information including the latest market forecasts.