Comcast Spotlight
While Comcast is focused on creating value for its subscribers, Comcast Spotlight is
focused on creating value and opportunity for its advertisers. We have created a
television marketplace where both large and small advertisers can leverage the latest
message delivery technologies, the most insightful marketing intelligence and the most
innovative promotional opportunities. This approach and the infrastructure behind it
allow us to create customized and compelling solutions for each advertiser.
Comcast Spotlight is developing new media solutions to redefine our business in the
minds of our customers and to offer advertisers leading-edge advertising applications that
shadow the advancements Comcast Cable is making with new products and services.
Advanced Media (AM) Team Lead for Sacramento and Fresno:
This position is Sacramento-based and supports all sales teams in the Sacramento and Fresno DMAs.
Role and Responsibilities:
Reports directly to SF AM Sales Manager (AMSM)/California Region Lead and
has direct oversight of Sacramento AM Specialist
This position’s primary responsibility is to facilitate advanced media sales for all
revenue lines, with emphasis on Comcast.net and other online assets and includes
all advanced products - interactive TV, Video on Demand, etc.
A majority of this position’s time is spent in the field with clients and AEs,
providing specialized expertise and facilitating support from meeting prep to
customer care on designated key and target accounts.
Facilitates new product launches and ongoing training, application and relevance
in context of CFS and multi-platform approach to the business.
Stewards advanced media wins and leverages this success to shared knowledge
and learning across both markets and the CA region at large.
Helps Sales Managers identify market opportunities; vetting regional
opportunities for collaborating with AMSM; ROSM for multi-region plays.
Assists in the development of media strategies and client presentations to meet
client needs and capitalize on key marketing opportunities in collaboration with
AMSM and Business Development team.
o Primary focus will be on key and target accounts designated by
GSM/LSMs, also in concert with Bus Dev unit re market opportunities
Compensation is commensurate with experience; elements include:
Base Salary + Commissions on core + advanced media revenue targets
Talent and Success Factors:
A customer focused sales approach that enables engaged and meaningful (internal
and external) customer relationships and facilitates the development of strategic
media recommendations to drive advanced media sales revenue.
A marketing mind and creative and problem-solving skill set to help AEs and
clients connect the dots between our clients’ key marketing challenges and multi-
platform opportunities including our suite of advanced media products.
In-market or industry connectivity, familiarity and/or desire to partner with clients
and ad agencies in a fast-paced ever-changing interactive media landscape,
including a strategic understanding of online sales and marketing strategies and
functional understanding of back end online campaign management and process.
Acute sense of mission, stewardship, accountability to team and personal
responsibility for driving advanced media sales efforts against revenue objectives.
Two years of digital media sales experience preferred
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